The transformation of ordinary things into extraordinary. This is how the vision of Italian Palomar could be captured. Since 2001, when it was founded in Florence, designers of the brand take seemingly trivial things like a city plan or bottle of water and make up design pieces that always carry some idea and overlap.
Palomar is not afraid to be original and go upstream. This is reflected in a "post-digital" approach. In his heart, he finds the idea that even in today's over-tuned time, analog and physical subjects still have their place. It hides in them something human that is close to us and what enriches us. These products are still in place of today's technical scrambling.
In Palomar's choice we find highligths such as the reusable Phill The Bottle water bottle, bearing the name of one of the world's metropolises. On the back of the list there is a list of all publicly available sources of drinking water in a given location. Palomar simply knows not only stylistically but also consciously, and therefore can not be missed even in our selection.
