Behind the birth of the new Norwegian brand Douchebags in 2012 is ski legend Jon Olsson and Norwegian product designer Truls Brataas, who set out on a joint mission for better and more practical luggage. Their goal is to change the traditional approach to basic luggage t and create products that will provide a smarter and more convenient alternative for all your trips.
Their products are based on the concept of modularity and can be used and combined together. They combine urban and active lifestyles, striving to improve travel comfort with smart travel equipment. The aim is for people to be able to travel as they wish, while carrying everything they need. In a short time, the brand became a globally recognized and received several awards for design and functionality, including the renowned ISPO award.