Founded in 1993 in Sweden, the premium Swedish outdoor brand is a unique fusion of minimalist aesthetics, innovative materials, progressive style and full social and environmental responsibility. Houdini Sportswear uses 100% recycled, recyclable, biodegradable materials without PFC and with Bluesign® certification. We are honored to spread this sustainable idea through our selection.
The main design principles of the Houdini Sportswear brand are longevity, timelessness, versatility, function, repairability and durability. Thanks to the Reuse & Repair program, it is also well on its way to a 100% circular economy, and the brand's efforts have been recognized by ISPO, Scandinavian Outdoor Group or NMC.